In tough times like these, social media is the best platform for letting your anger out #mealdeal #RIPtastethedifference
After Sainsbury’s removed Taste the Difference options from its £3 meal deal, the customers started complaining on social media. The range has now been renamed “On The Go,” but it still includes a drink, sandwich and a snack.
Sainsbury’s says the sandwiches in the new deal “are now better quality and better value.”
The customers are saying a lot more.
Fully outraged at @sainsburys for taking all the nice sandwiches and wraps out of the meal deal. My lunch cost an extra 90p
— rosie✨ (@rosieprocter_) September 6, 2016
Gee, thanks @sainsburys for a new range & no more "premium" meal deal. You've ruined Mondays and lost a customer. pic.twitter.com/Qr3mEIRkvO
— JB (@jonmarkbaldwin) September 5, 2016
@sainsburys first you remove all the salad bars and now you butcher the meal deal. Why are you doing this to me !?!?
— Josh Hurley (@joshurley) September 5, 2016
Shame on you @sainsburys . New meal deal is awful. Monkey is no longer buying his lunch, bananas or coconuts from you. #MealDeal
— monkey (@Manutdmonkey) September 5, 2016
Some even say that the new meal deal is the consequence of Brexit:
Reduction of @sainsburys meal deal range by 2/3rds has basically had a greater negative impact on UK productivity than Brexit ever could
— Pootling Paul (@eastendwestend) September 5, 2016
Sainsbury's is dead to me #MealDeal #BrexitBritain
— James Sims-Williams (@jsimswilliams) September 5, 2016
In the statement sent to Newsbeat, Sainsbury’s tried to explain the controversial changes:
“We have invested millions of pounds improving the quality and value of our sandwich range. Customers can still enjoy our great value £3 Meal Deal and the sandwiches in the Deal are now better quality and better value.
Where sandwiches are no longer in the Meal Deal, we have improved the quality and maintained or reduced the price. Our new On the Go range also includes a much wider ranges of sandwiches, salads and sushi than it did before.
We think that, once customers try the new range, they will like it.”
Should Sainsbury’s listen to the customers and bring the old meal deal back? What would your company do in a situation like this? Share your thoughts on this and other business issues at the UK Complaint Handling Awards 2017!
The post Sainsbury’s changed its ‘On The Go’ meal deal and customers are NOT happy about it appeared first on UK DXA 2016.